search

For the last few years, and then boosted by the launch of the country’s national branding campaign including new logo to promote the country abroad, people in Luxembourg have really started to come together to raise the positive international image of the Grand Duchy. The idea of Celebrating Luxembourg is one more good step in that same direction.

Throughout 2017, Maison Moderne showcased 100 personalities who have helped to illuminate Luxembourg’s international brand image.  The culmination of this was a Gala evening held in December at the Rockhal in Esch Belval in the presence of Luxembourg’s Prime Minister, Xavier Bettel.

Celebrating Luxembourg event

More than 1,000 attended the event, which highlighted the country’s stars in everything from culture to sports, from the arts to business. At the end of each section, two personalities were rewarded; one for their work or career through a “Lifetime Achievement Award”, the other with the “Newcomer Award”. The awards were presented by Secretary of State for the Economy, Francine Closener who has been behind much of the nation branding and its ambassadors.

In his opening speech, Prime Minister Xavier Bettel, patron of the event, stressed the need for Luxembourg to “remain open” in order to sustain its success, highlighting that: “Diversity is the strength and wealth of Luxembourg.” This is very fitting since “openness” is one of the main values Luxembourg has chosen with which to promote itself and attract people to visit or come to work in the country.

John Parkhouse, CEO of PWC Luxembourg closed the event by echoing the famous speech by John F. Kennedy in saying, “Ask what you can do for Luxembourg”, and indeed, this concept is definitely taking shape. More and more one feels a common effort in this country that is proving very successful to put Luxembourg on the global map for the reasons it deserves to be and for the people who help to make it shine.

As John Parkhouse put it, “It’s about having a dream, it’s about all us working together as government, as business, and with the broader community to achieve that dream.”

View the entire list of “Celebrating Luxembourg” luminaries and articles about their achievements here 

Photo credit: Maison Moderne

Read more

ArcelorMittal develops 3D-printed ventilator prototype

01-04-2020

Many companies are currently using their innovative capabilities to help alleviate the COVID-19 sanitary crisis. The R&D team of ArcelorMittal has developed a protoype for a 3D-printed ventilator which, if successfully tested, could be produced rapidly.
Read more

COVID-19: Mobilisation of R&D at all levels

01-04-2020

Faced with the global COVID-19 pandemic, institutional and private players in research, development and innovation are stepping forward. The first results are already tangible.
Read more

Luxembourg Trade & Investment Offices remain open

27-03-2020

Despite the restrictive measures put in place in a high number of countries across the world to combat the COVID-19 pandemic, all Luxembourg Trade & Investment Offices remain open to companies interested in finding out more about doing business in and with Luxembourg.
Read more

Luxembourg launches unprecedented economic stabilisation programme

27-03-2020

In response to the economic challenges arising from the coronavirus crisis, the Luxembourg government announced on 25 March 2020 the launch of a massive stabilisation programme for the national economy. Measures for a total of €8.8 billion will help companies face the immediate shortage of cash and maintain employment.
Read more

Fit 4 Start - Edition #10 postponed

20-03-2020

Luxinnovation and the Luxembourg Ministry of the Economy regret to announce the postponement of the spring 2020 edition of the Fit 4 Start programme.
Read more

All news

Fermer