Colmar-Berg, September 2017 – The Goodyear Tire & Rubber Company is harvesting some unique “seeds” of innovation as it introduces a new tire technology with support from the United Soybean Board (USB).
The first commercial use of a new soybean oil-based rubber compound is helping Goodyear enhance tire performance in dry, wet and winter conditions.
“Goodyear’s legacy of innovation drives us to continue to apply new technology solutions, developing superior performing tires that meet consumer demands,” said Eric Mizner, Goodyear’s director of global materials science.
By employing soybean oil in tires, Goodyear found a new way to help keep the rubber compound pliable in changing temperatures, a key performance achievement in maintaining and enhancing the vehicle’s grip on the road surface.